SALES / SUPPORT : 844-261-1206 (Mon-Fri, 09:00-17:00 EST)

[INFOGRAPHIC] How To Choose Colors For Your Website?

By Eva Barnes , Jul 25 2016

Do you have a brown or orange website? It’s probably driving users away. Did you breathe a sigh of relief because you’ve chosen purple? Bad news; this means your male visitors hate your website but women probably like it.

If you’re confused, then don’t worry you’re not alone. Here is a lowdown on website color preferences by both genders which explain why colors impact user behavior online:

  • Men like blue, black and green and hate orange, purple and brown.
  • Women like purple, green, and blue and hate orange, gray and brown

Color is so important when it comes to web design trends that experts often hold passionate and totally opposing views on the matter. You’ll hear of web designers caught up in the war of red vs. green when it comes to the best color for CTA buttons. Some suggest that BOB (Big Orange Button) maximizes conversions, others are stuck on red. Bottom line is colors matter, and if you want to score high in web design here’s an infographic that will help you learn the basic rules of color and ace website design. Check it out!

Choose Colors For Website

Embed in your site:

About The Author

Eva is a marketing major with a keen interest in web design. She is also an explorer and loves to dig into web trends from mobile apps to visual communication and everything in between. Feel free to send her your web design queries or blog related feedback in the comments below.

2 Comments on “ [INFOGRAPHIC] How To Choose Colors For Your Website? ”

  1. Margherita Zipf Says:

    I’m not sure why but this website is loading extremely slow for me. Is anyone else having this problem or is it a issue on my end? I’ll check back later on and see if the problem still exists.

  2. Denis Petry Says:

    Great post however , I was wanting to know if you could write a litte more on this subject? I’d be very thankful if you could elaborate a little bit more. Kudos!

Leave a Reply