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Why Business Owners Hate The Web Design Process So Much

By Eva Barnes , Apr 24 2017

Featured Image: iStock/Pablo_K

What is it about the web design process that gives business owners sleepless nights? Is it the anticipation building up or the dread? Whichever it is or isn’t, it doesn’t matter. We’ve narrowed down the root cause for all your stress and it’s your designer. Yes you’ve read it right – it’s your web designer. Don’t get us wrong, we aren’t against hiring web designers, we’re just all for being extra cautious while selecting one. But what if you’ve already selected one you ask? Then look out for signs which generally trouble other business owners.

For all the web designers out there reading this article, know which factors make business owners hate the web design process. These tips could save you from being dropped like a hot potato, by a client, before you receive your final payment.

Check out these reasons and if your designer does more than one of these things then change him immediately!

1. Finding A Good Designer

There are dozens of web designers out there but very few of them are actually worthwhile. You’ll have to sort through them to make sure you don’t invest in the wrong man. Below are the tips to help short-list through web designers.

  • They are charging too less – People only work for a nominal fee when they are getting something else out of it. Either they are still amateurs building their portfolio, or have taken up too many projects and don’t have much time to invest in each.
  • They don’t have a ready portfolio – This is yet another indication of a rookie designer who won’t have that much skill or experience to flaunt.
  • They aren’t willing to provide you with their prior clients’ contact info. – A good designer is never afraid of giving a reference or letting their new clients verify and get feedback.
  • They are on Craigslist – With no offense targeted at Craigslist, never ever hire a designer off of there. Proper professionals don’t take up cheap assignments or post their services on a site such as this.
  • They don’t want to draw up an initial contract – If they aren’t telling you exactly what they are offering in their initial bid, then they will probably try to extort you later: taking extra time while on an hourly rate, not providing everything they promised, etc.
  • They don’t ask relevant questions – If they aren’t asking you about your company, clients, competitors, operations and goals for the site then they will give you mediocre work that won’t be relevant to your business.
  • They ask for more than half the payment straight up – If they are asking for most or all of the payment beforehand, then what guarantee do you have that they will provide you with their services afterwards? It could all be a scam.

Once you have finalized a designer, after verifying from their previous clients, then look out for the remaining red flags.

Finding A Good Designer
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2. Investing Valuable Time And Money

The long weeks and months of waiting for your fully functional site to be unveiled is torturous, especially if you aren’t updated frequently with its progress. The worst is when the final product comes in front of you and is nothing like what you envisioned or explained. Sometimes, the site looks great but its functionality is nil.

Thus you are left with two choices, either invest more in your current designer to make changes or redesign, or hire a new one. Not only is it annoying because you have to pay another designer and give them more months to work; but also because, you’ll have to again go through the grueling process of selection, as mentioned in the above point.

Investing Valuable Time And Money
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3. Being Kept In The Dark

A good designer always keeps the client in the loop about how the design is progressing and what they are adding. Some might not see the need for this as they already got the briefing about the general idea and of course they are the designers. Thus explaining each and every feature to the client, along with its need, seems a waste of time to them.

However, in reality it’s the client’s site, they know best about their business and why they need the site, so they should be in on deciding how the site should be. Unless you are a mind reader, you can’t exactly know what the client wants if you don’t communicate.

Communication might take some extra time and patience but it saves all the trouble that will arise in the end. If you’re a business owner and your web designer doesn’t ask questions or gives updates, then you’ll get a shoddy finished product.

Then again you have two options: fire their ass now or wait till the end to do it and then get the whole thing redesigned. Either way, some other designer will have to clean up the mess, unless you are willing to settle for less. Therefore, the silence on the other end is what pisses of business owners the most.

4. Not Getting What They Want

You might have seen kids in supermarkets and malls, lying on the floor and throwing tantrums just because they didn’t get what they want. Grownups don’t have the luxury of throwing tantrums to get their way, but that doesn’t mean that the word ‘no’ doesn’t bother them that much.

However, dealing with sane adults who have the ability to understand logic is much easier. Therefore, if a feature will disrupt the whole website design or hinder usability, then designers can explain that to business owners.

This is only easy if the objection against a particular design or feature is relevant. Most times, designers refuse or make excuses just because they don’t know how to add a particular feature. The most aggravating is when they claim that it’s impossible, of course it’s not impossible if the client has seen it on another site. If someone has already designed it then how is that impossible? You can ask for more time to try and copy it, or simply tell the truth. This is another clear sign of a below average designer.

Not Getting What They Want
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5. Hearing Lots Of Jargons

For a layman hearing lots of jargons in a debrief, from your web designer, is like gibberish. Most of what business owners hear makes no sense, but they are reluctant to ask much, so not to appear stupid. This is wrong, business owners should ask lots of questions and try to understand exactly what the designers are talking about. While designers should use as simple linguistics as they can, to put their words across clearly.

This lack in understanding is where most horrible designers score. They use painful industry terms and web design jargon to confuse clients, even making new terms as they speak. Majority of the time, this works as clients are either piled on with so much literary that their brains become muddled, or are coaxed and impressed into submission.

6. Having False Autonomy

At times designers pull a fast one on clients at the end of the design process. They refuse to explain the site’s controls, aside from the basic “how to add and delete a post”. In some rare cases they even went as far as to hide/remove the administration settings on the backend of the site. The reason behind this is simple, they are basically handicapping the business owner so to create their need. If the site owner doesn’t know how to keep their site running then they’ll be forced to hire the designer for maintenance.

Maimonides Quote
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All this is enough to leave anyone frustrated! Just stay cautious and avoid incompetent web designers, or better yet, save yourself the stress and go make your own website. The web design process as a DIY designer is way easier.

Instead of paying some other amateur who won’t know how or what you like, use our tools and create exactly the kind of website you want, in a lot cheaper price. Check out our web design process and if you don’t like it then there’s always the option of hiring a web designer, your call!

About The Author

Eva is a marketing major with a keen interest in web design. She is also an explorer and loves to dig into web trends from mobile apps to visual communication and everything in between. Feel free to send her your web design queries or blog related feedback in the comments below.

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